Good business through good design: our trip to Design Network Africa

Posted by Mary Bosibori on

Design-Network-Africa-exhibition
DNA exhibition
Design-Network-Africa-exhibition
More from the DNA exhibition

Design Network Africa (DNA) is a 36-month programme, which aims to establish authentic interaction between 28 outstanding design companies throughout the African continent, who produce beautiful, contemporary work. The programme’s aims address a lot of what Adele recently reflected on with regards to the Kenyan fashion industry in particular:

  • “Good Business through Good Design”
  • Job creation.
  • Increase in product ranges, sales and global visibility of member companies.
  • To actively assist with resolving specific problems faced by each member company.
  • Origination of a sustainable network between design companies throughout the African continent.
  • Encouraging mentorship, association and collaboration between the members.

Honoured to be one of the chosen design companies, Adele and Carol travelled to the kick-off workshop and exhibition from 25-27 September. They took several photos, more of which you can view on our Facebook page. The four-day affair consisted of visits to the Arts on Main galleries, Joburg Art Fair, Braamfontein Fringe Fair, galleries and design stores; DNA member presentations and sessions on design, branding and business; a grand gala to launch the Southern Guild Design Foundation and; of course, the DNA exhibition itself. Find out who our fantastic fellow members are.

← Older Post Newer Post →

Leave a comment

AD Blog

RSS
The Bag That Holds More Than Essentials - It Holds Identity

The Bag That Holds More Than Essentials - It Holds Identity

There’s a kind of silence that follows you into the world when you carry the stories of those who came before you. It’s not timid....

Read more
Artisan Spotlight: Brian Ungubo Obote - The Heartbeat of Craftsmanship at Adele Dejak

Artisan Spotlight: Brian Ungubo Obote - The Heartbeat of Craftsmanship at Adele Dejak

In the quiet rhythm of metal meeting hand, in the precision of each hammer strike and in the deliberate bending of brass into wearable art...

Read more