Big City Lights. Camera. Fashion!

February was a whirlwind of a month – in the best way possible! Here are some snippets from the month that was …

London Calling

Adele packed her bags for London towards the beginning of last month, to participate in the UK’s definitive fashion trade show, Pure London.

Adele Dejak Pure London 2014 Swaady Collection
We took the opportunity to introduce our new Swaady collection: Chanika necklaces, Adina bracelet and Atoti hide bag

Adele Dejak Pure London 2014 Swaady collection
Swaady collection horn bracelets with semi-precious stones

Adele Dejak at Pure London 2014
Closing time! Adele after 3 days interacting with new clients

Adele Dejak On-Air!

Adele Dejak CNBC Interview

Last month, Adele was interviewed by CNBC at our workshop/showroom, ‘Kiambu International’

Adele Dejak CNBC Interview
The CNBC team with Esther and Morine (left of the camera) from the Adele Dejak team, during preparations for the interview.

Watch the interview here.

Fashion Africa

Adele Dejak on Fashion Africa Cover

At last year’s Samsung #AmazeAfrica Fashion Week in Pretoria, South Africa, we collaborated with Nana Brenu on a collection inspired by beetles (read a review on Bella Naija and watch Adele and Nana’s #AmazeAfrica interview here).

While at the event, a photo from our Rogo collection shoot was chosen to be the cover image for Fashion Africa, a must-read coffee table book by Jacqueline Shaw, published by Jacaranda Books.

Trading Places

New Adele Dejak Lux Shop in Village Market

Last but definitely not least, our newest shop is under construction! We’re moving our Village Market shop to a prime location within the same complex. More space means a wider range of products for you to choose from. Stay tuned via our Facebook page and Twitter – we’ll be announcing the launch date of our new lux shop soon.

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